Salary
$40.57 - $49.31 Hourly
Location
90670, CA
Job Type
Regular Full-Time
Job Number
2024-12
Department
Communications
Job Summary
NOTE: A resume must be submitted along with an application.
DEFINITION
Under general direction, plans, organizes, reviews, implements, and evaluates a comprehensive communications, marketing, and community relations program for the District; identifies and utilizes appropriate methods for reaching the District’s varied constituents including traditional media, social media, and through outreach to community leaders, public officials, service groups, employees, and residents; represents the District in media and community relations appearances; coordinates and executes public information programs to raise awareness and provide education about vector control and vector related public health concerns; provides professional assistance to the Communications Manager, General Manager, and other management and District staff in areas of expertise; and performs other duties as assigned.
SUPERVISION RECEIVED AND EXERCISED
Receives general direction from the Communications Manager. Exercises technical and functional direction over and provides training to assigned staff.
CLASS CHARACTERISTICS
This journey-level classification is responsible for planning, organizing, reviewing, and evaluating the operations and activities of the District’s communications, marketing, and community relations programs. Incumbents are responsible for performing diverse, specialized, and complex work involving significant accountability and decision-making responsibilities, which include program evaluations and recommendations and implementation of policies, procedures, goals, objectives, priorities, and standards related to the District’s public information program. Incumbents serve as a professional-level resource for organizational, managerial, and operational analyses and studies.
Job Functions
Management reserves the right to add, modify, change, or rescind the work assignments of different positions and to make reasonable accommodations so qualified employees can perform the essential functions of the job.
Coordinates, organizes, reviews, and assists with implementation, of comprehensive communications, marketing, and community relations programs, projects, and activities for the District.
Responds to media as needed to disseminate important and general information related to District activities and vector-related public health concerns; understands and applies professional standards and ethics when communicating with the public, governmental officials, and members of the media.
Writes and publishes media releases, feature articles, and radio and television spot announcements regarding vector control activities and public health information updates, and to promote District events to members of the media, public officials, and residents.
Collaborates with the Events & Media Coordinator to monitor content on the District’s social media sites; engages with District constituents through social media platforms; maintains and provides content updates for the District’s website; identifies upgrades needed and works with vendors to facilitate their implementation; ensures the website is compliant with Americans with Disabilities Act (ADA) regulations.
Participates in the development and management of the District’s branding, including review and revision of materials developed by other departments for public distribution, and marketing programs, projects, and issues of importance to the District.
Creates District-wide marketing materials, publications, and other outreach materials including newsletters, news releases, feature articles, fact sheets, brochures, flyers, exhibits, photographs, presentations, and others for broadcast, online, and social media outlets.
Collaborates to create, produce, and edit photography, videography, and audio-visual content for distribution; creates customizable and elaborate video and graphic content through use of graphics software applications; maintains multimedia library for District use.
Identifies and maintains working relationships with key community leaders, organizations, elected officials, municipal agencies, members of the media, health agencies, residents, and other partners to disseminate information and help increase the District’s objectives and messaging; plans, schedules, and participates in community and media events; plans, schedules, and attends meetings with city council members, city officials, county officials, and legislative officers.
Recommends multimedia and social media advertising strategies, opportunities, and activities to target key audiences; obtains advertising quotes and rates, develops content, assists with execution of advertising campaigns, and provides input to the Communications Manager on the efficacy of message implementation, dissemination, and impact.
Develops, coordinates, and conducts orientation programs, presentations, workshops, press conferences, and continuing education sessions for District staff, Board of Trustee members, staff of other public agencies, community groups, and members of the media regarding pertinent vector control issues and vector services data; oversees the work of staff on projects and activities, as assigned by the Manager.
Plans, schedules, and participates in special community and media events such as fairs, exhibits, and attractions which profile and promote public awareness of the District’s mission, activities, and functions; assists with the development of outreach strategies to deliver accurate and effective information District-wide and to targeted groups; collaborates with Communications Specialists to create an integrated outreach approach; provides input to the Communications manager on outreach barriers, challenges, and the efficacy of outreach strategies.
Receives inquiries and provides information to the public regarding a wide variety of topics; successfully communicates with the public, other agencies, and a variety of news media.
Coordinates and integrates program services and activities with other agencies and District departments.
Attends and participates in professional group meetings and committees; stays abreast of new trends and innovations in the field of public relations; researches emerging products and enhancements and their applicability to District needs.
Monitors changes in regulations and technology that may affect operations; recommends and implements policy and procedural changes after approval.
Assists the Communications Manager with administrative tasks related to coordinating Board of Trustee and committee meetings, as needed.
Uses a variety of equipment including personal computers, copiers, printers, video camcorders, digital cameras, audio recorders, cell phones, lighting, microphones, and audio/visual equipment.
Interacts with co-workers at all levels in the District in a collaborative and customer service-oriented manner.
Performs other duties as assigned.
Qualifications
Knowledge of:
Administrative principles and practices, including goal setting, program development, implementation, and evaluation.
Principles, practices, and techniques used in conducting an effective public affairs program, including public relations, media relations, marketing and advertising, strategic communications, reporting, news writing, and community relations.
Principles and procedures of recordkeeping, technical report writing, and preparation of correspondence and presentations.
Principles and techniques of individual and mass communication, including public speaking and media interviews.
Applicable federal, state, and local laws, rules, regulations, and procedures relevant to assigned areas of responsibility.
Strategic communications and stakeholder engagement methods.
Video production and editing techniques and tools.
Best practices to maneuver through an ever-changing digital media landscape.
Digital and social media platforms to reach diverse stakeholders.
Website design, development, and maintenance; regulations for public agency websites.
Desktop publishing and graphic arts and design software.
Outreach strategies utilizing traditional paid media/advertising; organic grassroots outreach techniques.
Techniques for effectively representing the District in contacts with governmental agencies, community groups, and various business, professional, educational, regulatory, and legislative organizations and with news media and the public.
Recent and ongoing developments, current literature, and sources of information related to public relations.
Methods and techniques of preparing technical and administrative reports, and general business correspondence.
District and mandated safety rules, regulations, and protocols.
Techniques for providing a high level of customer service by effectively dealing with the public, vendors, contractors, and District staff.
The structure and content of the English language, including the meaning and spelling of words, rules of composition, and grammar.
Modern equipment and communication tools used for business functions and program, project, and task coordination, including computers and software programs relevant to work performed.
Ability to:
Recommend and implement goals, objectives, and practices for providing effective and efficient services.
Manage and monitor complex projects, on-time and within budget.
Evaluate and develop improvements in operations, procedures, policies, or methods.
Develop, plan, coordinate, and implement a variety of public relations programs and activities suited to the needs of the community and the District.
Conduct complex research projects, evaluate alternatives, make sound recommendations, and prepare effective technical staff reports.
Analyze and interpret data and statistics related to outreach efforts and interpretation.
Respond to inquiries, complaints, and requests for information in a fair, tactful, and timely manner.
Prepare clear and concise reports, correspondence, and other written materials.
Write and/or design public information materials such as brochures, flyers, and articles for public dissemination.
Collaborate and interact with the public, members of private industry, and governmental entities in a public education or public relations capacity.
Effectively prepare and deliver presentations to a live audience.
Give effective interviews to members of the media.
Stay abreast of social media trends and engage audiences through social media platforms.
Develop website and multimedia designs and content.
Provide high level recommendations to directors and managers regarding stakeholder communication.
Perform basic mathematical calculations.
Learn office technology systems.
Understand, interpret, and apply all pertinent laws, codes, regulations, policies and procedures, and standards relevant to work performed.
Effectively represent the department and the District in meetings with governmental agencies; community groups; various business, professional, and regulatory organizations; and in meetings with individuals.
Organize assigned work, set priorities, meet critical deadlines, and follow-up on assignments.
Use tact, initiative, prudence, and independent judgment within general policy, procedural, and legal guidelines.
Effectively use computer systems, software applications relevant to work performed, and modern business equipment to perform a variety of work tasks.
Communicate clearly and concisely, both orally and in writing, using appropriate English grammar and syntax. May be required to communicate effectively in Spanish or other languages designated by the District.
Establish, maintain, and foster positive and effective working relationships with those contacted in the course of work.
Education and Experience:
Any combination of training and experience that would provide the required knowledge, skills, and abilities is qualifying. A typical way to obtain the required qualifications would be:
Education:
Equivalent to an associate degree from an accredited college or university with major coursework in public relations, communications, journalism, marketing, English, public administration, biological sciences, or a related field.
Experience:
Four (4) years of increasingly responsible experience in public relations, communications, journalism, advertising, marketing, or a related field.
Licenses and Certifications:
Possession of a valid California Driver’s License, to be maintained throughout employment. Employees in this position will be enrolled in the California Department of Motor Vehicles (DMV) Government Employer Pull Notice Program which confirms possession of a valid driver's license and reflects driving records during the course of employment with GLACVCD. Must be insurable with the district’s insurance carrier.
Possession of, or successful acquisition within 12 months of appointment, a valid certification in Public Health Vector Control Categories “A” and “B,” as required by the California Department of Public Health, to be maintained throughout employment.
Supplemental Information
PHYSICAL DEMANDS
Must possess mobility to work in a standard office setting and use standard office equipment, including a computer; vision to read printed materials and a computer screen; and hearing and speech to communicate in person and over the telephone; and to safely operate a motor vehicle for long distances and extended periods to visit various sites. This is primarily a sedentary office classification although standing in work areas and walking between work areas may be required. Finger dexterity is needed to access, enter, and retrieve data using a computer keyboard or calculator and to operate standard office equipment. Positions in this classification occasionally bend, stoop, kneel, reach, push, and pull drawers open and closed to retrieve and file information. Employees must possess the ability to lift, carry, push, and pull materials and objects up to 25 pounds.
When assigned to field work, must possess mobility to work in changing site conditions; possess the strength, stamina, and mobility to perform light to medium physical work; to sit, stand, and walk on level, uneven, or slippery surfaces; to reach, twist, turn, kneel, and bend; to operate a motor vehicle and visit various District sites; vision to observe biological and environmental conditions. The job involves fieldwork requiring frequent walking in operational areas to provide surveillance and environmental analysis, with exposure to hazardous materials in some site locations. Employees must possess the ability to lift, carry, push, and pull materials and objects averaging a weight of 50 pounds, or heavier weights, in all cases with the use of proper equipment and/or assistance from other staff.
ENVIRONMENTAL CONDITIONS
Employees work in an office environment with moderate noise levels, controlled temperature conditions, and may be exposed to hazardous physical substances. Employees also work in the field and are exposed to loud noise levels, cold and hot temperatures, inclement weather conditions, mechanical and/or electrical hazards, vermin, insects, parasites, and hazardous chemical substances and fumes. Employees may interact with members of the public or with staff under emotionally stressful conditions while interpreting and enforcing departmental policies and procedures.
WORKING CONDITIONS
Occasional evening and weekend work may be required as job duties demand.
APPLICATION PROCESS
This recruitment may close at any time without notice. Any incomplete applications or candidates that do not meet the position's minimum requirements will not be considered further.
Application packages will be reviewed and only those that demonstrate the best combination of qualifications and experience to the position's requirements will be invited to participate in the examination process. The examination may consist of a written exam and an oral interview. The examination process may be changed as deemed necessary.
CONDITION OF EMPLOYMENT
Select District appointments are contingent upon successful completion of a post-offer medical examination with the ability to lift up to 50 lbs., including a 9-panel drug screening to comply with our Drug-Free Workplace policy, a background check including references and employment history, and a Live Scan fingerprint check through the Department of Justice.
The successful candidate must provide identification and employment eligibility as outlined in the Immigration Reform and Control Act.
The Greater Los Angeles County Vector Control District, in compliance with all applicable federal and State laws, does not discriminate based on age (40 or older), disability, equal pay/compensation, genetic information, harassment, national origin, pregnancy, race/color, religion, retaliation, sex, and sexual harassment in its employment actions, policies, procedures, or practices.
GLACVCD will maintain compliance with the paid sick leave law, Healthy Workplace, Healthy Families Act of 2014 (AB 1522) effective July 1, 2015.
The provisions of this bulletin do not constitute an expressed or implied contract. Any provision contained in this announcement may be modified or revoked without notice.
Agency
Greater Los Angeles County Vector Control District
Address
12545 Florence Ave.
Santa Fe Springs, California, 90670
Phone
562-944-9656
Website
